Search Engine Optimization (SEO)

Work with us to enhance your SEO Strategy, Increase Search Engine Visibility, and Drive More Traffic to your Website.

The Value of a Diversified Search Engine Optimization Strategy

SEO is no longer a stand-alone strategy. It has dramatically changed in recent years and what worked in the past no longer works in today’s online environment. Google is changing its algorithms and each change could mean a significant drop in your search rankings.

Companies can no longer afford to allocate the bulk of their marketing budgets to SEO at the expense of other inbound marketing strategies. SEO is now becoming the result of great content. Creating compelling and engaging content coupled with other effective inbound marketing is the key to a good search ranking and consistent web traffic.

SUNDAE does not try to trick search engines, but rather work with what we know they consider important both now and in the foreseeable future. Our knowledge of SEO, advanced tools and specialized resources is what enables us to predict and effectively manage constant Search Engine algorithm changes in order to maximize SEO results.

SEO Products and Services

Working with SUNDAE has many advantages. We work closely with each one of our clients to assess your specific needs, formulate a custom SEO package and create a plan that will help improve your search results. Our SEO process is broken down into 6 essential stages. You will be assigned a dedicated and experienced search marketing account manager to guide you through the process. Here is what you get when you hire us:

  1. Establishment of SEO benchmarks : A kickoff meeting will recap your SEO objectives and establish a benchmark for the service to be provided.
  2. Keyword Analysis : Ongoing keyword analysis by your account manager evaluates keyword trends and establishes short-term and long-term SEO objectives.
  3. On Page Optimization : Ongoing On Page optimization analysis assesses your website and makes adjustments to ensure SEO best practices are met.
  4. Off Page Link Building : Link building is used to build authority for your website. Using a variety of techniques, we will build high quality links to the web pages containing targeted keywords.
  5. Google + Local : An increasingly important SEO factor is local search. We will manage your local listing, ensure the content is updated, correct, and utilize best practices with the goal to rank for relevant local searches.
  6. Reporting and Analysis : Search Engine People is completely accountable. Each month, SUNDAE will provide you with a detailed analytics report citing key SEO metrics to determine performance and trends, and utilizes this report as a basis for recommendations to improve your SEO strategy as your business moves forward.