SAP Cloud for Customer (CRM Cloud)
SAP Cloud for customer

Redefine customer engagement with our next-gen cloud CRM software – SAP Cloud for Customer

Engage your customers in more meaningful ways with SAP Cloud for Customer.
This cloud CRM portfolio brings marketing, sales, commerce, customer service, and social CRM together – to help your team form powerful personal connections that drive customer engagement across all channels.
Take advantage of best-in-class contact management, customer analytics, and more.
90 second video: The best connections are personal

Why SAP Cloud for Customer ?

Because businesses need to deliver a seamless customer experience across all communication channels - in-person, on the phone, online, on social media, and via mobile devices. With our cloud-based CRM software, you can:
    - Bring sales, service, and social engagement in an integrated SaaS CRM system.
    - Gain a 360° view of customers to understand their needs in any given moment.
    - Use real-time customer analytics and predictive insight to improve interactions across all channel.
    - Run your business anywhere, anytime on any device with a mobile-first approach.
    - Get up and running quickly and cost-effectively with subscription-based cloud CRM solutions.

Product Capabilities

SAP Cloud for Sales:
Give your sales reps the insight they need to engage in meaningful customer conversations and take the right action with a new set of capabilities that go beyond traditional sales CRM software. Make it easy for your sales force to engage and win anytime, from anywhere.

Learn more details on SAP Cloud for Sales
SAP Cloud for Service:
Wow digitally connected consumers with consistent service across all channels. Give your call center and help desk agents a complete view of customers so they can quickly solve problems and empower field service technicians with the right mobile tools and technology.

Learn more details on SAP Cloud for Service


Technical Capabilities

    - APIs and SDK : With access to APIs and SDK, developers and administrators can personalize and extend SAP Cloud for Customer and integrate the solution with other back-office systems to meet unique business needs.
    - Back-Office Integration and Mash-Ups : Push back-office information to users in real time so they never have to hunt for pricing, quotes, or other order-to-cash information again. With native SAP ERP and SAP CRM integration, and business application mash-ups, all users can effortlessly stay on top of their accounts.
    - Email and Notes Integration : Use familiar tools to work efficiently. Integrate with Microsoft Outlook, Google Gmail, Lotus Notes, and Evernote to eliminate double data entry and automatically keep customer information and notes in sync.
    - Mobility and Offline Access : Get seamless mobile support for iPhone, iPad, Apple Watch, Windows Tablet, and Android devices at no extra cost. Engage customers in real time, manage your activities, and track your performance, even when you're offline.
    - Productivity and Personalization : Use innovative, easy-to-use features such as tagging, flagging, in-line editing, custom fields, reports, tiles, and more to help salespeople personalize their experience and access the information they need, fast.

Subscription Options


Subscription options for SAP Cloud for Customer

SAP Cloud for Customer is offered in a per-user, per-month subscription based model. SAP offers multiple editions based on your business needs. See below for free trial offers and additional information.

- Target users:Sales reps, sales managers, sales operations account managers

- Functionality:Complete sales and end-to-end business process integration with SAP Business Suite, SAP CRM and SAP BW

- Target users:Customer service reps, call center agents, technical support

- Functionality:Complete service and end-to-end business process integration with SAP Business Suite, SAP CRM and SAP BW