SAP CRM | Customer Relationship Management CRM Software

Get the customer experience edge

Earn customer loyalty, win more deals, and reduce service costs with SAP CRM software

Gain a competitive edge with differentiated customer experiences. SAP CRM software helps you engage with your customers anywhere, anytime and on any device. With complete customer informationfrom interaction history to social media sentimentsand intuitive tools, you can continually improve your sales, marketing and service processes and delight your customers.

The potential benefits?

Quicker, action-ready customer insights with an ultra-fast analytical engine
Greater ability to identify and seize new opportunities ahead of the competition
Improved agility and speed with leading-edge cloud-based and mobile tools
Enhanced customer interactions, differentiated experiences, and increased loyalty

Turn Your Marketing Vision into Reality

Discover how you can improve segmentation, deliver personalized offers, and drive cost-effective campaigns with our marketing software. Find out how you can tap into real-time customer insights and maximize the return on your marketing investments.

Explore our marketing solutions >

Make Every Customer Conversation Count

Give your sales people the tools they need to close more deals, faster with today's savvy customers. Learn how our sales software can provide real-time customer insights anytime, anywhere for improved sales effectiveness and pipeline performance.

Explore our sales solutions >

Run a World-Class Service Organization

Find out how you can wow your customers, drive service revenue, and speed issue-resolution with our service software. Browse the solutions, and see how they can provide instant access to real-time customer insights for more profitable interactions.

Explore our service solutions >

Related Links

SAP CRM (English)

Brochures

What’s New in SAP CRM 7.0?

White Papers